Internal — Not Public

Babble Connect User Journeys

End-to-end journeys for patients, the Fertility Hub experience, providers and employers. Use this for internal alignment, sales conversations and onboarding.

Patient

From overwhelmed to informed and supported

  1. 1

    Discovery

    Lands on Babble Connect via search, social, employer benefit, or clinic referral. Browses the directory of clinics, experts, donor banks, surrogacy agencies, financing and wellbeing providers.

  2. 2

    Explore & Learn

    Reads expert advice articles, watches Babble TV, explores fertility options (IVF, egg freezing, donation, surrogacy), uses the Choosing a Clinic guide and the Ask a Fertility Expert.

  3. 3

    Compare & Shortlist

    Uses Clinic Compare, saves listings, reviews verified Google reviews and patient stories, checks regulatory authorities and finance options.

  4. 4

    Connect with Providers

    Submits an enquiry, books an event ticket, requests a free consultation promotion, or opens a private chat with a clinic — all leads tracked in their dashboard.

  5. 5

    Join the Fertility Hub

    Creates a personalised hub profile: shares journey stage, topics of interest and notification preferences. Receives tailored events, expert Q&As, free consultations, promotions and product recommendations.

  6. 6

    Treatment & Ongoing Support

    Tracks their fertility journey milestones, receives personalised checklists, accesses wellbeing support, joins community discussions, and continues to discover relevant content and offers.

Fertility Hub — How It Helps the User

A personalised, supportive companion through every stage

  1. 1

    Personalised Onboarding

    User shares their stage, topics of interest, location and what they want to be notified about (events, expert Q&As, free consultations, promotions, products).

  2. 2

    Tailored Content Feed

    Hub surfaces relevant expert advice, articles, Babble TV videos and community threads matched to their interests — no scrolling through irrelevant material.

  3. 3

    Milestone Tracker & Checklists

    Users see where they are on their journey (researching, testing, treatment, post-treatment) and follow practical checklists for each stage.

  4. 4

    Curated Recommendations

    Suggested clinics, experts, financing providers and wellbeing services matched to topics, location and stage — saving hours of research.

  5. 5

    Notifications That Matter

    Email and in-app alerts for new events, free consultations, promotions and Q&As that match their preferences. Nothing else.

  6. 6

    Saved Items & Enquiry Tracker

    All shortlisted clinics, experts and content are saved in one place. All enquiries and clinic chats are tracked so users never lose a conversation.

  7. 7

    Emotional & Community Support

    Access to wellbeing providers, community Q&A, peer stories and curated podcasts — so users feel supported, not alone.

Provider (Clinics, Experts, Donor Banks, Surrogacy, Wellbeing)

From listing to qualified leads and patient relationships

  1. 1

    Listing Created

    Provider is added to the directory by Babble Connect or claims their listing. Profile includes services, specialists, location, regulatory body and reviews.

  2. 2

    Choose a Plan

    Selects Babble Lite (basic listing), Babble Plus (events on the events page), Babble Pro (events + promotions globally, full content tools) or Enterprise (multi-clinic & bespoke).

  3. 3

    Configure Dashboard

    Provider logs in, sets dashboard email, configures lead forwarding (email/SMS), uploads gallery, videos, documents, opening hours, finance options and FAQs.

  4. 4

    Publish Content

    Adds events, promotions, blog articles, expert Q&A responses and links specialists. Content is shown on listing pages and (for Plus/Pro) on global pages.

  5. 5

    Receive Leads

    Patient enquiries, ticket bookings, chat messages and free-consultation requests are forwarded instantly via email/SMS and tracked in the provider dashboard.

  6. 6

    Engage & Convert

    Replies via the in-app chat inbox, manages enquiry status (new / read / replied), and uses analytics to see views, clicks and conversion by listing.

  7. 7

    Optimise with Analytics

    Provider analytics dashboard shows performance per listing and per category, top-performing content, and AI content suggestions to improve discoverability and SEO.

  8. 8

    Community & Network

    Joins the Clinic Community to share best practices, partnerships, hiring and equipment discussions with other verified providers.

Employer

Offer fertility support as a benefit — measurable, private, supportive

  1. 1

    Discovery

    HR/benefits leader hears about Babble Connect via outreach, peer recommendation, or the Fertility at Work page. Books a demo or explores the Employer Demo dashboard.

  2. 2

    Onboard the Company

    Company profile is created with logo, description, head office, employee count, fertility benefits offered, job board URL and a unique employee access code.

  3. 3

    Roll Out to Employees

    HR shares the access code internally. Employees sign up via a private company-branded page, choose interest topics and opt into the newsletter.

  4. 4

    Employees Use the Platform

    Employees access the full Babble Connect experience — directory, expert advice, events, Fertility Hub, wellbeing support, financing options.

  5. 5

    HR Dashboard Insights

    Employer dashboard shows anonymous, GDPR-safe engagement metrics: sign-ups, top topics, newsletter opens, and most-used resources. No personal data exposed.

  6. 6

    Resource Library

    HR can download templates, posters and email copy from the Employer Resource Hub to promote fertility support internally.

  7. 7

    Measure ROI

    Use the Fertility ROI calculator and engagement trends to demonstrate impact to leadership — better wellbeing, retention and benefits utilisation.

This page is unlinked from the public site. Share the URL only internally.

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Your Fertility Guide

© 2026 Babble Connect

Your Fertility Guide

© 2026 Babble Connect